The story of the Florence Building begins in 1888 with the construction of the original Florence Hotel, serving as a haven for railway travelers and settlers. Tragically, this structure was destroyed by fire in 1913. A second hotel rose from the ashes, only to meet the same fate in 1936. These successive losses underscored the community’s determination to establish a lasting landmark. 

In 1941, amidst the backdrop of the Great Depression, the current Florence Building was erected, designed by Spokane architect G.A. Pehrson. Embracing the Art Moderne style, the building featured sleek lines, rounded corners, and horizontal emphasis, distinguishing it from its predecessors and neighboring structures. Notably, it was among the first in the Northwest to boast central air conditioning, glass shower doors, and an underground parking garage, catering to the burgeoning automobile culture . 

Beyond its architectural significance, the Florence quickly became a social epicenter. Its opulent interiors, adorned with custom chandeliers and period furnishings, hosted countless events and gatherings. The Governor’s Room, a notable ballroom on the second floor, remains a cherished venue for special occasions.

The 1970s marked a transition for the Florence, as it ceased hotel operations and was repurposed into an office and retail complex. Despite this shift, efforts to preserve its historical essence persisted. In 2018, structural engineer Thomas Taylor acquired the building, initiating a meticulous restoration to revive its 1940s ambiance. Collaborating with designers Kelly Roessler and Katie O’Reilly of Intaglio, the lobby was rejuvenated with Art Deco signage, vintage-inspired furnishings, and handcrafted chandeliers .

Today, the Florence Building stands not only as a functional space housing offices, shops, and restaurants but also as a living museum of Missoula’s rich history. Its enduring presence and continual preservation efforts underscore the community’s commitment to honoring its past while embracing the future.